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    Blog — entrepreneur

    The Magical Land of Lost Toys Packages…

    The Magical Land of Lost <strike>Toys</strike> Packages…

    If you’ve been online shopping at all this holiday season, chances are you’re probably waiting on a package that has yet to arrive. In fact, you probably just checked your email to see the “status” of that gift you bought on Black Friday thinking “gosh, I should have gotten that by now”. I know I’m still waiting on seven candles I bought back in mid-November from a very well-known candle company! Fingers crossed they arrive before Christmas.

    You’ve probably seen news articles about how many major carriers, including the one we use (USPS) are experiencing significant delays and often many packages just being declared as “lost”. As a small business who relies HEAVILY on USPS to complete our customer experience, this month has been tough to say the least. There’s not a ton we can control once that perfectly packed box of elderberry syrup or gummies leaves our hands and begins its journey to our customer. For the most part (about 99.6% to be exact), USPS does FANTASTIC at getting our products into the hands of our customers, but just like most things in 2020, our experience lately has been a struggle: lots of delayed and lost packages, lots of disappointed customers. 

    As a small business with real people, we value like crazy every single one of our customers. I was just sitting in a meeting with my Customer Care Team last week and listened to their stories of helping our customers get their orders in a timely fashion. They genuinely care about each customer and don’t just see an order number but a person with a story about how our elderberry products have impacted their family and kept them healthy.

    What I am in AWE over is how many of our customers have been patient and gracious with us as we sort out exactly where their package is and why their syrup went to Hawaii before its destination in Ohio (it’s happened). While we can’t control everything USPS does, we can control how we respond, and it is always with kindness and generosity, focused on relationships. We wouldn’t have grown this business without our customers so it is our customers we take care of to the best of our ability. 

    So I just wanted to hop on here and tell you, our customer, THANK YOU for your patience and grace. Thank you for trusting us to keep your family healthy. Someday we will learn just where all those lost packages went...I’d like to think they are all just hanging out on the beach with a mojito in their hands (humor me) waiting for this pandemic to be long-gone. Who knows :-)

    As always, thank you for supporting our small business!

    -Jenny

    What I think about 2020

    What I think about 2020

    We’ve got just a little over 30 days left in 2020...WHAT. A. YEAR. I’ll be honest, as crappy as 2020 has been for most of us, it’s been a pretty incredible year for me (you may want to punch me for saying that). But it’s true! Here are some recaps (good, bad, ugly) of how my 2020 went:

    • This year my business has grown beyond my wildest imagination. I’ve faced some hard leadership decisions but have come out on the other end stronger and wiser. 
    • Our team grew from 9 people to 20. Growing that fast brought some challenges, but I am CONVINCED we have the absolute best people on our team. They work hard and value each other. It’s an awesome place to work.
    • This summer was a pretty significant awakening for my husband and I on the racial issues in our country. I’m still learning and listening on this journey toward racial reconciliation, as I know many of you are too.
    • During the spring quarantine, my kids became BEST FRIENDS.
    • Despite the quarantining, we were still able to get our vacations in and make some great family memories.
    • I chose to homeschool my kids and while everyone (myself included) thought I was a little crazy, I have loved it so much. 
    • My husband stepped down from his job to support me in my business journey, and while it’s only been a few weeks of this new normal, we can feel the peace it has brought our whole family. 
    • I developed a brand new product: Elderberry Gummies! And the launch day of these gummies brought our highest sales volume EVER! Developing a product is WAY more complicated than I ever knew. It was not an easy process but so energizing and fun along the way.
    • I started to work out early in the mornings 3x weekly. When I’m working out regularly, I am WAY happier and I think more clearly.

    I am deeply saddened how Covid has impacted our economy and so many small businesses. It feels odd to be thriving in such a difficult season for most people and I know I have a responsibility to pay it forward however I can and share kindness with those around me. Here’s a few of my FAVORITE small businesses and they can ship their goodies to you wherever you live! I know these small business owners personally and absolutely love everything about them and their amazing businesses!


    For the guys in your life: Him Gentleman’s Boutique - www.himgb.com
    For the girls in your life: Kozy Candles - www.kozykandles.com


    Here’s to the end of 2020 and an amazing (fingers crossed) 2021. Take some time today to show kindness to people around you. We need it :-)

    A Rocket Ship, Fire Extinguisher and Covid-19

    A Rocket Ship, Fire Extinguisher and Covid-19

    My story is not a normal one. Two years ago I posted on Facebook and that post set me on a WILD journey of entrepreneurship, building a six figure business all while breastfeeding, toddler-rearing and balancing life as a stay-at-home mom. I didn’t cut corners, but worked INSANELY hard to get to where I’m at. I can’t stay silent about how I got here, where I’m going and how you truly can discover what God created you for and live a crazy-fulfilled life. My hope is that my customers can hear my story and be inspired in some way to take a step toward pursuing a dream.

    With that said, let me tell you about March. One of my business mentors once described seasons of business as having one arm wrapped around a shooting rocket ship and another hand on an extinguisher, putting out fires. That is the best way to describe how March felt for me. For our country (and entire world), March 2020 will be remembered for the historic events that took place around the pandemic of Covid-19. Our economy essentially closed its doors and we all stayed home in our best effort to "flatten the curve" and prevent our health care system from getting overwhelmed. The middle of the month was especially chaotic where it felt like every minute we were getting news updates on big events cancelling and stay-at-home orders happening in different states. 

    As for our business, we made the decision to close our storefront in southern Indiana. We felt that this was the safest move we could make, and as primarily an online business, we knew we could still offer our products to our community even with our doors physically closed. We were FLOODED with online orders the entire month. About 4x what we were used to. In one week, we made over 1,000 gallons of elderberry syrup! My emotions in March were all over the place: 

    "How am I supposed to keep up with all of this?"

    "We need more help! We need more space!"

    "Are we making mistakes?"

    "Is our team having fun and feeling valued?"

    "This is CRAZY."

    "This is fun!"

    "I'm exhausted."

    "I don't know if I can do this anymore."

    I could go on. I had several 3am and 5am mornings that left me with a few emotional breakdowns. This is a photo of one of those mornings (I'll leave the breakdown photo to myself)...

    By the end of March, I had some serious doubts about the business I had built and my ability to run it. Yes it was (and still is) incredibly successful but that kind of accelerated growth is not easy to handle. And going through a pandemic is not easy to handle.

    I've come out of March with a new appreciation for entrepreneurs and business owners. I've seen the ways that I handle adversity well and other ways I handle it not-so-well. I'm incredibly grateful for a successful business and a product that brings so much health and healing to our community. And I'm especially grateful for our customers who continue to support us and share our product with their friends and family. Our future is looking CRAZY and BRIGHT, and we plan to continue to take you along for the journey!

    Have you tried our syrup? Use code ROCKETSHIP to get 15% off your order now through May 1st. Code cannot be combined with bundles or subscriptions. Enjoy!

    To healthy and happy families,

     

     

     Jenny

     

    Photo Credit: Photo Lulu