If you’ve been online shopping at all this holiday season, chances are you’re probably waiting on a package that has yet to arrive. In fact, you probably just checked your email to see the “status” of that gift you bought on Black Friday thinking “gosh, I should have gotten that by now”. I know I’m still waiting on seven candles I bought back in mid-November from a very well-known candle company! Fingers crossed they arrive before Christmas.
You’ve probably seen news articles about how many major carriers, including the one we use (USPS) are experiencing significant delays and often many packages just being declared as “lost”. As a small business who relies HEAVILY on USPS to complete our customer experience, this month has been tough to say the least. There’s not a ton we can control once that perfectly packed box of elderberry syrup or gummies leaves our hands and begins its journey to our customer. For the most part (about 99.6% to be exact), USPS does FANTASTIC at getting our products into the hands of our customers, but just like most things in 2020, our experience lately has been a struggle: lots of delayed and lost packages, lots of disappointed customers.
As a small business with real people, we value like crazy every single one of our customers. I was just sitting in a meeting with my Customer Care Team last week and listened to their stories of helping our customers get their orders in a timely fashion. They genuinely care about each customer and don’t just see an order number but a person with a story about how our elderberry products have impacted their family and kept them healthy.
What I am in AWE over is how many of our customers have been patient and gracious with us as we sort out exactly where their package is and why their syrup went to Hawaii before its destination in Ohio (it’s happened). While we can’t control everything USPS does, we can control how we respond, and it is always with kindness and generosity, focused on relationships. We wouldn’t have grown this business without our customers so it is our customers we take care of to the best of our ability.
So I just wanted to hop on here and tell you, our customer, THANK YOU for your patience and grace. Thank you for trusting us to keep your family healthy. Someday we will learn just where all those lost packages went...I’d like to think they are all just hanging out on the beach with a mojito in their hands (humor me) waiting for this pandemic to be long-gone. Who knows :-)
As always, thank you for supporting our small business!